About the Facial, Massage
and Spa Industry

More people than ever are prioritizing wellness and seeking out options for self-care. Once thought of as an amenity for the wealthy or only for female customers, clients seeking skincare, massage and spa treatment services are more diversified than ever before.

Massage, skincare & spa industry by the numbers

The self-care industry has experienced significant growth across North America, and it’s not slowing down any time soon.

The Canadian personal care market was valued at $11 billion in 2023, with an anticipated CAGR of 1.76% through 2028.
The massage therapy industry is estimated to contribute approximately $3 billion to the Canadian economy every year.
The global spa industry is expected to grow at a CAGR of 13.2% through 2030.
The skincare treatment market is projected to generate $2.87 billion in 2024 and expected to grow at a CAGR of 1.37% through 2028.
More Canadians are seeking massages for health reasons. In fact, many third-party insurance companies offer coverage for massage therapy as part of a health treatment plan.

Why franchise with Hand & Stone

At Hand & Stone, our focus on providing premium, personalized spa services makes us uniquely positioned to take advantage of these strong wellness industry trends. Our commitment to advanced wellness activates the power of ritual for everyone – a mindset that can help continually grow your business venture.

Our franchisees enjoy five differentiated revenue streams, with monthly memberships, non-member services, service upgrades, skincare retail, and gift cards all making up their gross sales. Our membership model allows for predictable and recurring cash flow, and happy members lead to new customer referrals. Hand & Stone franchisees create lasting relationships with the community that make everyone healthier and happier.

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Become an owner

The data is clear – the skincare, massage and spa industry is booming, and it’s a great time to begin your franchising journey. Fill out our online inquiry form. We’re looking forward to meeting you!

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Please Note: By submitting my information, I attest I meet the financial requirements to own a Hand & Stone franchise, which include a net worth of $750,000 and available liquid capital of $150,000. By pressing Submit, you’re agreeing to receive information from Hand & Stone Franchise via email/call/text at the number you provided in your inquiry above. Data and message rates may apply.

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About the Facial, Massage and Spa Industry

Massage, skincare & spa industry by the numbers

Why franchise with Hand & Stone

Become an owner

About the Facial, Massage
and Spa Industry